The WILLY WONKA GOLDEN TICKET game is launching initially in 11 U.S. states. The "scratch" game offers players the chance to win prizes instantly plus a bonus second-chance opportunity to win trips to Las Vegas where lucky second-chance players will take part in the WILLY WONKA BILLION DOLLAR CHALLENGE event to win cash prizes from $1,000 up to $1 billion.
With sales off to a strong start, the Texas Lottery was first to launch the WILLY WONKA GOLDEN TICKET game in March, followed by the Georgia Lottery and Kentucky Lottery in April, and the Colorado Lottery and Maine State Lottery in May. In addition to the 11 lotteries set to offer the game to their players in 2017-18, a number of other lotteries are considering adding the game to their portfolio.
Jim Kennedy, Group Chief Executive, Lottery for Scientific Games said: "We are thrilled that one lucky player is going to get a shot at winning up to a US$ 1 billion in the BILLION DOLLAR CHALLENGE. We have been exploring the billion dollar prize concept for some time, and we believe the wonderful world of WILLY WONKA ties in perfectly to this large prize opportunity."
The US$ 1 billion prize would be paid as an annuity over 40 years. At the individual lottery's discretion, players may choose a lump sum payment.
Source: GMB