JUE 25 DE DICIEMBRE DE 2025 - 15:40hs.
During FADJA show

Sirplay registered strong results in Colombia

Recent edition of FADJA show in Colombia was a great success for Sirplay‘s team, which shared the booth with its first client in the country: ColBet. “We can admit with no hesitation it’s been our exhibition with the strongest turnout!,” states the company.

The two-days exhibit, one of the most important in the region, attracted 85 exhibitors and 5.000 visitors from all over the world. With no doubts, part of the great feedback is due to the recent law regulating the online gambling market in Colombia. Indeed, Colombia is the first Latin American country regulating the market nationally.

 

Sirplay had the chance to present its new partnerships with two big names in the casino games providers: Microgaming and Playtech.

 

Besides, the company was able to answer all the questions about the recent GLI certification in the Colombian market. "Indeed, there were a lot of doubts on the matter and the sharing of the stand with our first client in the country – and the first operator requesting the license to operate with online games of chance to Coljuegos too – was a concrete way to respond to the show participants’ demands,” commented the company.

 

"The decision to share our stand with ColBet was driven by the willing to respond to this need, but also to show publicly how we take care of our clients, helping them to enter a new market.”

 

"We firmly believe that the regulation is just the first step for the region. Indeed, the Colombian example is inspiring other South American countries. For instance, Peru and Brasil are already preparing their own regulation for the online gambling industry; in particular, this last one can boast a larger potential catchment area than Colombia.”

"It’s known that a complex bureaucracy doesn’t encourage investors, but rather drives them elsewhere, risking to waste all the efforts made by Coljuegos; but we are sure the regulator has already knowledge of this consideration and will act accordingly, as soon as possible.”

 

"However, the fact remains that Colombia has to be praised for guiding South America in this unprecedented path of innovation.”

Source: GMB