The publication, presented at the LUIISS "Guido Carli" University in Rome and coordinated by Professors Fabio Marchetti and Luciano Monti, scientific co-directors of the FBV, replicates the model of the already consolidated study sponsored by the Codere Foundation every year in Spain in collaboration with The Carlos III University of Madrid.
In this way, the Codere Foundation also wanted to promote in Italy a detailed
analysis of online and face-to-face gambling, which has been carried out on a
sample of about 1,600 respondents aged between 18 and 75 years . With the
report, it seeks to know and understand the behavior of the Italian population
in relation to the practice of gambling and offer a historical series that
allows to identify new perceptions of consumers in the future.
The report reveals that 44% of citizens aged between 18 and 75 have played at
least once in the past year and only 0.9% could be considered as a
"problematic player". It should be noted that most players have a
healthy relationship with gaming, hold a college degree and have a medium-high
social status, showing a clear preference for Newslots and VLT terminals.
According to data from the Italian Ministry of Economy and Finance, 27% of the
total gaming revenue for the year 2016 comes from the Newslots and 24% from the
VLT terminals.
The main economic magnitudes of the gaming sector in Italy are reflected in the
second chapter of the study, where gambling is revealed as an important engine
in terms of economic growth. The industry - which includes 6,000 companies and
150,000 workers - moves around 19.2 billion euros a year, representing 1.14% of
Italian GDP.
The third chapter focuses on online gaming and shows a clear upward trend in
online gaming consumers in the last year (3.4 million in 2016, up from 3.1
million in 2015). The standard profile of the online player is a young man
between 25-34 years old, with high school studies, a clear preference for
sports betting and that allocates at least 30 minutes a day to online betting.
In this regard, the use of illegal platforms by players, which still figure in
a fairly high number in the Italian market (more than 6,200 at the end of 2016,
according to data provided by AAMS) is remarkable.
Source: GMB / Codere
