TER 25 DE JUNHO DE 2019 - 02:24hs.
Official partner

Philippines Football League strikes deal with Sportradar

The Philippines Football League (PFL) has agreed a multi-year deal with Sportradar, announcing the firm as its official partner for gobal data and integrity services. The strategic partnership will enable the PFL to create its own video and streaming platform built using Sportradar’s Over-The-Top solution.

Fully customisable and scalable, the platform will integrate high-quality video streaming and content, with statistical data viewable across all mobile devices, desktops and smart TVs.

The PFL will be able to commercialise the platform through advertising, sponsorships, subscription or pay-per-view opportunities for live matches. Aimed at developing the league’s following, the content will be available through all platforms for fans in the Philippines and around the world.

With the integrity services that Sportradar will provide, the campaign logo and tagline Integrity Always was officially presented by the PFL and Sportradar to members of the attending media and stakeholders and will be used for outreach programmes both internally and externally.

Sportradar will also conduct a series of educational and prevention workshops for clubs and players, focusing on the dangers and consequences of match fixing.

Complementing the coverage delivered by the company’s partnerships with the Asia Football Confederation and FIFA, Sportradar Integrity Services will monitor, identify and analyse suspicious activities relating to the league through its Fraud Detection System.

“2017 was a fantastic first year for the PFL and we believe that 2018 will be the year we take the league to the next level with Sportradar,” said Mariano Araneta, PFF president and chairman of the LFI board of directors. “We are delighted to have a trusted global brand such as Sportradar join our journey, a company that shares our passion and sees the potential of the league.”

Source: GMB