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NetEnt displays wide range of products and services at ICE Totally Gaming

NetEnt has demonstrated the quality and scale of its multi-faceted offering at ICE 2018. The diverse showcase includes major advances in virtual reality (VR) and live casino, its newest blockbuster branded games, and its pioneering media buying programme.

VR is at the core of NetEnt’s ICE presentation, where it has revealed the first fully playable, operator-ready version of Gonzo’s Quest VR.

Per Eriksson, CEO of NetEnt, said: “As a first-mover in virtual reality (VR), NetEnt has been at the forefront of igaming’s application of the technology since revealing its plans for VR in 2016.

 “NetEnt is continuously investigating in new ways of developing and distributing games and firmly believes VR has the potential to be an important channel in the future.”

The company is showcasing its full, award-winning games portfolio, which includes a triple addition of exciting licensed games in 2018.Visitors can find out more on its recently announced brand “Jumanji” video slot, as well as the “Narcos” and “Vikings titles it presented on day one, during its traditional unveiling ceremony.

Also added to the games portfolio is the customized multi-table live casino concept. The technology, initially available in collaboration with Mr Green, was officially on day one at ICE.

Additionally, on Stand N3-242, visitors can find out more about the unique collaboration between NetEnt and Ve Global (Ve) that has created the only media buying programme dedicated to the igaming industry.

NetEnt is also using ICE as a platform to underline its firm commitment to responsible gaming, having partnered with Gambling Therapy and launched the charity’s new website yesterday (day two of ICE) at the Customer Protection Stage.

“With such a wide-ranging exhibition of superior products and services we are showing NetEnt’s versatility and value across multiple business areas. Furthermore, we are pleased to be able to use this high-profile occasion to underline the importance of responsible gaming to NetEnt and the wider industry. We are firmly committed to ensuring the highest levels of fairness, player protection, and security,” concluded Eriksson.

Source: GMB