Based on the theme of The Great Wave by the Japanese artist Hokusai, the concept is called the “Yokohama Art & Culture Park and Entertainment Resort.”
Caesars also revealed at its press conference that it is developing a special casino entry system for Japan that will use smartphones as its main instrument. The notion is that once customers register into the Caesars system, this mobile technology will allow a noninvasive and even polite method to track customer entry into the casinos and to identify potential instances of problem gambling.
However, one potential obstacle to Caesars’ vision in this respect is the question of whether or not Japanese regulators would be willing to accept a system that doesn’t require the production of a MyNumber Card each and every time a visitor enters the casino.
Also noted at the press conference was that Caesars’ US$223,000 for responsible gaming initiatives in Japan, announced in February, had already been spent, and that a second budget of US$223,000 had been authorized.
Finally, it was apparent that Caesars has been quietly expanding its ground team in Japan, with two new faces at the press event: Shinya Okiyama, manager for Japan development, and Kengo Nishimura, head of government & community relations.
A Caesars representative declined to specify how large its ground team in Japan had now become, but did say that it is still growing and that the opening of branch offices outside of Tokyo is a distinct possibility.
Source: GMB / AG Brief
