LeoVegas.com, the group’s largest brand, will immediately start feeding into IBIA’s unique global sports betting monitoring and alert system with the intention that the company’s other betting platforms (Royal Panda, BetUK, Pixel.bet and 21.co.uk) will follow in due course.
Khalid Ali, CEO of the International Betting Integrity Association, said: “LeoVegas is another growing internationally-focused and multi-licensed company to join the association over the last six months. I welcome the company’s investment in, and commitment to, betting integrity and encourage all responsible operators to join our collective effort.”
“IBIA occupies a unique and unrivalled position in the global integrity discussion, with a clear focus on protecting its members’ businesses, the integrity of sports events and regulated markets from betting fraud,” Ali added.
Hans Uhrus, Communications Director for LeoVegas, said: “We are proud of the rapid expansion of LeoVegas and of our ongoing commitment to provide our customers with a safe and entertaining experience across all of our products. As regulatory developments in Holland, Germany and Brazil show, legislation is increasingly promoting membership of a betting integrity monitoring body to protect consumers and sports. IBIA is the gold standard in that field and our membership underlines our desire to provide our customers with a best-in-class service.”
The International Betting Integrity Association is the leading global voice on integrity for the licensed betting industry. It is run by operators for operators, protecting its members from corruption through collective action. Its monitoring and alert platform is a highly effective anticorruption tool that detects and reports suspicious activity on its members’ betting markets.
The association has longstanding information sharing partnerships with leading sports and gambling regulators to utilise its data and prosecute corruption. It represents the sector at high-level policy discussion forums such as the IOC, UN, Council of Europe and European Commission. It publishes quarterly reports covering the integrity alerts reported through its monitoring and alert platform.
Source: GMB
