MIÉ 1 DE MAYO DE 2024 - 19:32hs.
February 26 - 27, at Faena Hotel

Strong Brazilian presence at EGR Power LatAm Summit 2020 in Buenos Aires

The EGR Power LatAm Summit 2020 is a highly exclusive two-day learning and networking event for leading experts from the Latin American gaming market that will take place at the Faenal Hotel in Buenos Aires, next February 26 and 27. Four Brazilian specialists will be speakers throughout the first day of the event, in which there is a panel dedicated exclusively to the local market and the expectation it generates in the whole region.

This summit is an exclusive, invitation-only event specifically catered for firms who are either operating in or considering entering the Latin American eGaming market and an excellent opportunity to learn from and network with senior online gaming executives across Latam.

EGR is bringing together respected and renowned experts from across the industry to discuss the currently regulatory changes and market developments across Latin America. And that includes the panel “Brazil focus: What can we expect for 2020 onwards?” that will take place on Wednesday, February 26, with the participation of Luiz Felipe Maia (founding partner, FYMSA Advogados) and Thomas Carvalhaes (Country manager - Brazil and Latin America, LeoVegas Group), among others.

That same day, Witoldo Hendrich, junior (founding partner, Online IPS and Hendrich Advogados) will present his knowledge and experience in the panel “Legal framework comparisons: Insights across LatAm markets” while Alessandro Valente (co-founder, Super Afiliados) will be part of the panel “Localized targeting: Tailored marketing and creating more bespoke offerings for increased engagement”.

Next, the panels that have the presence of Brazilian specialists:

February, Wednesday 26:

12:15-13:00 (45 min) / Panel: Legal framework comparisons: Insights across LatAm markets
While the Latin American gaming landscape vastly differs in each market, there are lessons to be shared from various countries in order to seize the growth opportunities and assess the evolvement of gaming jurisdictions over the past year. Panellists will discuss the major issues, challenges and opportunities across a range of countries with active interests in eGaming.

Moderator:
-Cristina Romero de Alba, partner, LOYRA

Panellists:
-Witoldo Hendrich, júnior founding partner, Online IPS and Hendrich Advogados
-Carlos Fonseca Sarmiento, CEO, Gaming Law
-Tomas Enrique Garcia Botta, partner, Masot & Frettes Abogados
 

13:00-13:45 (45 min) / Panel: Brazil focus: What can we expect for 2020 onwards?
Discussing the anticipated regulatory regime for sports betting, potential impacts of proposed tax rates, future predictions for the Brazilian gaming market, why companies are interested in this market, best approaches to CRM and untapped opportunities.

Panellists:

-Luiz Felipe Maia, founding partner, FYMSA Advogados
-Thomas Carvalhaes, group country manager - Brazil and Latin America, LeoVegas Group

-Lorena Puentes, COO-Vera&John Latam, Gamesys


13:00-13:45 (45 min) / Panel: Localized targeting: Tailored marketing and creating more bespoke offerings for increased engagement
Personalisation is a vital component of online marketing. Targeted data and marketing campaigns that enhance the overall user experience and increase engagement are vital for business growth in localised markets. This session will discuss how to best understand what different players want and how to translate that through your product.

Moderator:
-José Miguel Chueca, director, JMC Gaming Consultants

Panellists:
-Juan Pablo Cordoba, founder, IGamingLatam.com
-Ramiro Atucha, former COO, Leander Games
-Alessandro Valente, co-fundador, Super Afiliados


Source: GMB