DOM 8 DE DEZEMBRO DE 2019 - 02:11hs.
The Stratosphere

Las Vegas iconic tower rebrands to The Strat

The Stratosphere, Casino, Hotel & Tower in Las Vegas was rebranded to the Strat Hotel, Casino and SkyPod, reflecting the revolution of the iconic property since Golden Entertainment took ownership in 2017. “We’ve developed a new brand that speaks to the fun and excitement of this grand transformation and we are thrilled to announce The Strat,” said Steve Arcana, Executive VP and COO of Golden Entertainment.

The Strat will also partner with Aristocrat Technologies to debut the Link Lounge, named for the company’s popular “Link” game series, which will offer games such as Lighting Link, Dragon Link and Liberty Link. IGT’s electronic Dynasty table games will also be added to the casino floor.

“The Stratosphere is a Las Vegas icon, so in acquiring the property we chose to preserve that quality while also re-imagining the resort through a comprehensive remodel that spans from the tower to the main casino floor,” said Steve Arcana, executive vice president and chief operating officer of Golden Entertainment.

“We have developed a new brand that speaks to the fun and excitement of this grand transformation and we are thrilled to announce The Strat,” Arcana added.

Golden Entertainment began its transformation of the property through a remodel that began in mid-2018.

The Strat will continue its evolution of the property in 2019 with the introduction of BLVD & Main Taphouse; View Lounge, offering a full bar and signature cocktails with views of the casino floor; and the Race and Sports Book, a fully remodeled sports book equipped with an immersive LED wraparound wall and the highest level of wagering technology, operated by William Hill.

A full remodel of the indoor and outdoor Observation Decks on floors 108 and 109, respectively, will also be revealed this spring.

Source: GMB