While the online gambling company believes that the journey to US states being regulated will take between three and five years, GVC is set to focus upon the development and implementation of a “structure for a successful business”.
The joint-venture with MGM has played an integral role in facilitating GVC’s US success, allowing the group to offer both online and retail sports-betting in states as they begin to regulate.
The full-year report detailed: “MGM’s brand and market access, and GVC’s technology and sports-betting experience is a powerful combination that will enable the joint venture to capitalise on this very significant opportunity and be a leading player in this new market.”
But in addition to its US operations, GVC has also lay out the opportunity to expand into the LatAm market following the authorization of both online and retail sports betting in Brazil.
The Brazilian Parliament permitted the country’s Government to regulate sports betting, with the process expected to take approximately two years.
The new market will present an array of opportunities for the online gambling group if they choose to expand further. The report added: “A regulated and sensibly taxed Brazilian market represents another major opportunity for the Group.”
Source: GMB / SBC Americas