Estoril-Sol receives hundreds of Brazilian tourists and therefore sees potential in the market, which it believes has the chance to be the largest in the world in relation to sports betting. In addition, Ferreira points out that the Portuguese economy and security make Brazilians move frequently to Portugal. Different from what happens with Las Vegas and Uruguay, where Brazilians usually travel for three or four days, just to visit the casinos.
This shows that, according to Ferreira, the Brazilian has an intrinsic pleasure in gaming. "Brazilians like gambling. We work in contact with the government so that they understand the difference of the types of casinos and that they should regulate the legal bets in Brazil, different from what happens in the country like the popular jogo do bicho."
With one of the mildest climates in Europe, excellent in safety and with a well-distributed economy, Portugal has been increasingly chosen as a home by Brazilians going to Europe. "It does not pay to invest in promotion in Brazil. Even because we are considered one of the best destinations to live. Lisbon the best city. This is obviously the best advertising," he says.
If gambling is legalized and casinos can enter Brazil again, Estoril-Sol already shows interest in possible locations for the inauguration of a casino-resort in the country. Today we talk about São Paulo, Rio de Janeiro, Espirito Santo and regions of the South as probable locations.
Source: GMB / Mercado e Eventos
