JUE 25 DE ABRIL DE 2024 - 01:03hs.
Telemundo Deportes

First eSports channel in Spanish launched in the USA

Telemundo Deportes has started the first-of-its-kind Spanish-language eSports streaming channel in the USA, which will live stream competitions and play thoughts on both YouTube and Twitch. “This launch gives us an opportunity to further connect with the Hispanic, multicultural gaming audience,” commented NBC Universal Telemundo’s EVP, Eli Velazquez.

The new channel will start its coverage with the EA Sports FIFA19 FUT Champions Cup that will take place on April 5–7, followed by the next events in the Global Series’ line up until the grand finals this summer.

Telemundo has signed up Mexican streamer Sofia Ornelas and Juan “El Patan” Sotullo from Argentina to host short-form videos and to live stream at least eight hours of gameplay.

NBC Universal Telemundo’s EVP, Eli Velazquez, said in a statement: “The launch of Telemundo Deportes eSports channel strengthens our leadership position in the eSports space and gives us an opportunity to further connect with the Hispanic, multicultural gaming audience.”

“As the US Spanish-­language home of FIFA, we are thrilled to bring back the EA Sports FIFA19 Global Series and enhance our presentation of the event with the launch of the new Telemundo Deportes eSports channel,” Velazquez added.

Source: GMB / Europeangaming.eu