"We are happy to be able to celebrate this agreement here in Miami, with representatives of Patagonia that we often meet at events and trade shows, and we know of their continuous work in search of growth in the Latin American market and especially in Brazil. We welcome them and hope that BgC 2019 will serve them for all their objectives," assured Jardim about the arrival of this new sponsorship for the Clarion’s event.
The agreement includes besides brand presence through the traditional sponsorship, a stand where Patagonia Entertainment will offer an omnichannel platform and content aggregation platform, videobingo slots and consulting and marketing services.
"We have started here at Juegos Miami a kind of tour where besides being a sponsor, we introduce ourselves as product exhibitors. Our next stop is Brazil. We want to expand, give support and have a much stronger brand exposure at a time when the wave of regulation has already reached several countries in the region. The idea of Patagonia is to be present at these events," Arias explains exclusively to Games Magazine Brasil.
"We are completely pro-regulation and we want all operators or interested companies in the region to know that we are available to provide them with any type of technology they need. In times when our brand expands and acquires great importance as such, we define that Brazil is a place where we should be with a stronger presence, and the BgC is a great starting point," concluded Arias.
The Brazilian Gaming Congress gains more importance with each edition. The biggest proof of this is that, in addition to the important names already guaranteed as speakers, with Patagonia the event already has 16 companies confirmed between exhibitors and sponsors for this year's edition.
The event will be held from June 23rd to 25th at the Tivoli Mofarrej Hotel in São Paulo and will have as main debates the fixed-bet sports betting, integrated resorts with casinos and the privatization of lotteries, as well as the progress of legalization projects for the gaming sector that are in debate in the National Congress.
Source: Exclusive GMB
