INTERGAMINGI: How can your Sportsbook iFrame have an impact within a regulated market like Brazil, and what makes it stand out from its rivals?
Max Dubossarsky: Thanks to its fast, straightforward integration, our iFrame solution will enable operators to set up in this market and start operating as quickly as possible. What's more, since Latin America has such a huge number of soccer fans, our range of odds are sure to satisfy or even exceed the expectations of our clients, given that our traders already have 20 years' experience working with this sport.
In addition to this, our solution is highly customisable, meaning that the sportsbook can be localised and adapted to meet the needs of LatAm operators.
What potential does Brazil have to rival Colombia as a major player in regulated online gambling?
At the moment, Colombia is fully regulated, while Brazil is still in the process of establishing the rules for taxation and work in the market. In that respect, Colombia is already way ahead.
Brazil could still have the potential to overtake Colombia in the future in terms of market volume, though the growth and development of Brazi's market is going to depend on the kind of licensing and tax system the regulators choose.
What importance does the level of mobile internet connectivity within Brazil hold for igaming's potential?
Every year, sports betting around the world is becoming more accessible from mobile devices. New technology and the younger generation that use it form the basis of players' demands and operators' and providers' offers. Access from mobile phones simplifies the process for the customer and makes it more convenient. As a result, when we talk about developing our industry, we can't deny that offering and improving solutions for mobile is vital.
As for internet in Brazil - mobile internet in particular between January 2018 and January 2019, the number of users increased by 100 million. According to data published at the beginning of 2019, the total population of Brazil is 211 million.
A total of 66% of Brazil's population are mobile internet users, 85% of which go online every day. Each year, the average speed of mobile internet connections increases by 29%.
All of these statistics confirm that operators who are looking to get started in the country must have a mobile site and app to meet their players' requirements. That said, it's worth noting that people in Brazil are more trusting of a betting brand if it also has a land-based presence.
How lucrative could legalised online gambling be in Brazil for international operators?
It could be great for operators since the number of potential players in this region is huge. It's the fifth biggest nation on the planet and there's bound to be a lot of interest from Overseas operators.
Operators will need to stay up to date and abide by the laws on taxation of sports betting businesses. At the moment, regulators are looking to base tax on operators' turnover, and not on the GGR (gross gaming revenue) as is the case in Europe. It's important to note that the proposed approach doesn't take into account the large sums of money that are paid out to players.
What is your company's history, current and future plans within Latin America?
Our company has 20 years' experience in sports beting. Most of our clients are based in Europe at the moment, but we re expanding our presence across the globe and the LatAm market potential. The people there love to gamble. This means that there's a high demand for the is one of the most attractive to both operators and suppliers.
As a leading provider of sports betting solutions, we are obliged to keep abreast of and be active in the places and markets where the industry needs to be driven. That's why, although it'sa very important region for us, the LatAm region isn't the only one weve got our eyes on.
Nonetheless, it's a huge market with limitless potential for companies in the igaming sector. Its only going to get bigger, better and more lucrative in the years to come, and that's good news all around.
As a software supplier, we plan to drive and develop the sports betting industry in this region.
Source: InterGame
