SÁB 20 DE ABRIL DE 2024 - 04:05hs.
It selected marketing firm OutField Consulting

Simplicity increases Brazilian presence in eSports

Simplicity Esports and Gaming Company announced that it has selected OutField Consulting, a Brazilian-based sports marketing firm, to serve as a consultant for sponsorships and business development in the Brazil and U.S. markets. OutField Consulting has a solid track record in the esports market in Latin America, having worked with top teams, brands and specialized agencies.

“Our retention of OutField Consulting is indicative of our commitment to engage with corporate sponsors in 2020. We are excited to have the opportunity to work with an industry leader, and join their roster of clients that includes StubHub, Flamengo Soccer Club, and Inter Milan Soccer Club," said CEO of Simplicity Esports Jed Kaplan.

"We believe engaging OutField Consulting puts us in a position to dramatically increase our brand awareness with fans, as well as endemic and non-endemic corporations,” Kaplan added.

In addition to competing and streaming in a variety of titles and communities, Simplicity Esports and Gaming Company operates Esports Gaming Centers that provide the public an opportunity to experience and enjoy gaming and esports in a social setting, regardless of skill or experience.

“We are very excited to work with Simplicity Esports, as we firmly believe in their “brick-and-click” business model and in their vision for the esports industry," said Founding Partner of OutField Consulting Pedro Oliveira.

"We look forward to leveraging Simplicity Esports’ unique positioning in the industry to merge online and offline strategies,” Oliveira added.

Source: GMB