MarjoSports representatives told Games Magazine Brasil told that “the idea came up immediately when we got to know the App, which besides being an innovative service created by young entrepreneurs, it is already recognized in the market focusing on an audience very similar to those of MarjoSports; that is, passionate about sport.”
Users of both ‘Goalkeepers for Rent’ and MarjoSports will enjoy reciprocal benefits, from bonuses to exclusive prizes. The initial agreement is for one year, but the betting site intends to maintain the partnership. In addition to sponsorship, the agreement includes other benefits, especially for platform users.
GoleirosdeAluguel.com is a fast and efficient application, where users can “hire” goalkeepers for a football match anywhere in the country and for all types of fields. Goalkeepers use the same app to receive the calls, accept according to their availability and field preference. They start receiving 60% of that amount per game played. After the match, the contractor evaluates the goalkeeper, forming a ranking and rewarding the best.
“Actually, the ‘Goalkeepers for Rent’ user is very specific, and very similar to the one and the target audience of MarjoSports. The strategy, in addition to further strengthening both brands, is also to support sport as leisure and entertainment, in addition to professional sport, which is already done with sponsorships such as Corinthians, Goiás and Coritiba,” explained the authorities of MarjoSports to GMB.
Within the website, users can even find a store to buy sportswear. There, the main jersey has the MarjoSports brand as a master sponsor. Other companies like Poker, FixComm and Jacob Ribs also support the project that is already a reality within the sports community.
The partner hopes to retain the user on both platforms, and vice versa to have users of one service joining the other. The social profile of ‘Goalkeepers for Rent’ influenced a lot in the decision for the partnership, and certainly both companies will take joint actions in this regard.
“MarjoSports is always looking to support the sport expanding its sponsorships and partnerships. This trend continues in 2020, and in the coming years”, the company concluded.
Source: Games Magazine Brasil
