VIE 3 DE MAYO DE 2024 - 07:39hs.
According to Optimove data

Return of the Bundesliga increases stakes of the European markets by 100%

The company specialized in marketing and data management Optimove released the first information that would confirm the great rise in the number of bettors coming from the European markets after the return of the Bundesliga. After two months of standing in most sports competitions, the German football league was the first to return to activity, and that doubled the number of bets registered in the main markets.

The positive trend would confirm the assumptions that the market expected about the growth in the volume of bets that the Bundesliga boosted since its resumption last weekend.

The first Optimove charts released show growth rates in the number of gamblers from the average of the last 8 weeks. On average, the number of bettors in Europe grew from 36% to 65% when compared to last Saturday (German football return day) with an average Saturday from the previous 14 days.

 

 

In more detail, the charts show that in Germany itself the stakes grew from 42% to 90%. The markets of Italy (from 35% to 77%), England (from 30% to 67%) and Spain (from 24% to 54%), among others, also doubled their figures.

Optimove's Big Data collection of information from operators in Europe shows positive data for a beaten market in the absence of large and popular sporting events.

Source: GMB