As an expansion of the deal, BetMGM will also deploy Sportradar’s portfolio of live streaming sporting events on BetMGM in the US market.
“ROAR Digital has been an excellent partner, and we look forward to continuing this for many more years,” said Neale Deeley, Vice President of US Sales and Gaming, Sportradar.
“BetMGM deeply understands mobile sports betting, and we are incredibly excited to be working alongside the ROAR team to continuously deliver the best experiences for their customers,” Deeley added.
“Sportradar has been an excellent partner for BetMGM and the expansion of our existing deal speaks to our long-term commitment to one another,” said Matt Prevost, Chief Marketing Officer, ROAR Digital.
“Streaming is a great offering for our customers and when paired with fast, reliable data, puts us in a great place to ensure that we can deliver the future of sports betting experiences in the US,” Prevost concluded.
Source: GMB