The agreement includes the presence of the bookmaker with the Fonbet logo on LED panels around the pitch during Real Madrid's home matches in La Liga and in the Spanish Cup. This image will only be visible on TV broadcasts for the countries covered by the contract. And, of course, users will also find special bets and special promotions on the “merengue” matches.
“Delighted to welcome Fonbet to the Real Madrid C.F. partner family, as our new Official Sports Betting Partner across Russia & CIS! Thanks to everyone involved at Fonbet who made this happen. Looking forward to connecting with our millions of fans across the region through this unique partnership!”, said Euan John Warren, Real Madrid’s Global Partnerships.
Fonbet was founded in Moscow in 1994 and was called "F.O.N." The current name appeared as a result of the brand change, made in 2009, when the company received a license to carry out betting activities in the Russian Federation.
The bookmaker actively cooperates with sports federations and professional leagues, sponsors the Russian national football team, the World Hockey Championship, the Continental Hockey League, and the Russian Karate Federation.
In 2018, Fonbet became the first BC of Russia to enter into an agreement with one of the major leagues in the world and is now the official sponsor of the broadcast of LaLiga games in Russia. The bookmaker has been repeatedly recognized as the best according to Russian Gaming Week.
Fonbet is rightfully considered to be one of the first bookmakers in Russia, has a good reputation and has maintained the quality of its services at a high level for many years. Customers see a wide selection of bets, quick payouts, regular promotions, and the high quality of work from technical support specialists.
Source: GMB
