“eFootball PES brings unparalleled realism to football and we are looking forward to forming this new relationship with Konami as Santos' official partner. Moving forward, this partnership will provide content and connectivity to help attract younger fans and continue to build the Santos FC brand for future generations,” said Marcelo Frazão, the club's Marketing and Communication executive.
The inclusion of the eFootball PES logo on the “Meninos da Vila” jerseys, where the grassroots categories are responsible for revealing some of the main players in the history of world football, will continue to arouse the interest of a younger fan base. In addition, the brand on the jerseys of “Sereias da Vila” will help to expand the public even more.
The eFootball PES brand will be displayed throughout the Urbano Caldeira Stadium and CT Rei Pelé, including the backdrop for press conferences, providing a perfect exposure of the video game franchise to Brazilian football fans.
“Santos FC is linked to a profound history of football in Brazil, with more than 100 years of legacy that crosses generations of fans. This partnership offers a new layer of authenticity for eFootball PES, and we couldn't be more excited to start this next chapter with such a reputable club and dedicated fan base,” said Takayuki Kubo, president of Konami Digital Entertainment, Inc.
About Konami Digital Entertainment
Konami Digital Entertainment, the main business of the Konami Group, develops entertainment content for games for mobile devices, consoles, and card games. The company is known for global franchises such as PES, Metal Gear, Silent Hill, Castlevania and Contra, in addition to the popular Yu-Gi-Oh! of collectible card game. The company also has a division dedicated to the manufacture of slot machines and the development of management systems aimed at the global casino and betting market.
Source: GMB