DOM 19 DE MAYO DE 2024 - 08:46hs.
New partnership

Atlético-MG joins data platform for betting sites and clubs StatsBomb

Atlético-MG announced a new partnership, a pioneer one in Brazilian football. Through a video conference with journalists, the club presented the project, together with StatsBomb, a football data platform for betting sites, clubs and media, which is active in almost 3,500 sporting events and 80 competitions around the planet. The top executives of StatsBom have already worked for betting firms such as Pinnacle, SmartOdds, DraftKings and Mondogoal.

According to StatsBom CEO Plínio Signori, ‘o Galo’ (the Rooster, as the club is popular known in Brazil) joins more than 100 other clubs and federations and, with this, it will be able to have greater reach to observe athletes and, in case of opportunity, hire them. In addition, it will also be possible to analyze opponents and assess the performance of the team itself.

"Atlético chose the best data provider in the world to start their analysis department. One of the strategic principles of our club is, after all, to be a reference in Latin America on and off the field. To achieve this, it is crucial to seek innovative partners and efficient as StatsBomb," highlighted Signori.

"We will gain competitiveness," said Rodrigo Picchioni, one of the managers of the club's analysis department. "Being innovative is one of our goals. Being the first analytics department in Brazil to have the best data provider in the world is another example of this," he added.

On the other side of the partnership, Pablo Peña Rodríguez, head of Tactical Innovation and Business Development at StatsBomb, commented on the importance of this bond created with Atlético-MG: "It will be great to work with one of the biggest clubs in Brazil. Throughout our conversations, the analytics department of Clube Atlético Mineiro demonstrated a fantastic ambition and understanding of the role that our data and IQ platform can play in its preparations. We are very pleased to be expanding to Brazil and looking forward to more opportunities in the region," he said.

StatsBomb quickly became the reference resource for football analysis. They are football experts and have created a data set unmatched in the industry. Their work can be useful whether it is for the media, sports betting houses, clubs or fans, with analysis tools for everyone.

Firm’s founder Ted Knutso and CCO Shergul Arshad have extensive experience in the world of gaming and betting on fantasy sports at companies such as Pinnacle, SmartOdds, DraftKings and Mondogoal.

The company covers more than 80 competitions worldwide with the maximum detail in each one of them and offers a complete service of integration in sports betting sites. Its API provides easy access to information, granular data that improves the accuracy of predictive models, and proprietary models that provide additional metrics to validate predictive capacity.

With nearly 3,500 events collected per game, the StatsBomb data allows for a deeper comparison of the teams. Risk management teams can reduce and mitigate exposure by basing their decisions on double the data. Trading teams can leverage the value of data to find competitive advantages.

Source: GMB / UOL