In the past months BtoBet, part of Aspire Global, has greatly increased its footprint announcing numerous agreements in regulated markets namely Europe, Africa and LatAm. The company has made headlines particularly when it comes to Colombia, announcing key partnerships with global betting powerhouses Betfair and William Hill.
Through this agreement with Apcopay, BtoBet’s partners will benefit from a facilitated provision of payment options, enabling them to easily and effectively capture player deposits and execute withdrawals locally. This will offer players a completely domestic payment experience, making use of alternative methods they are accustomed to using already.
The Chief Operating Officer of BtoBet, Dima Reiderman, commented: “LatAm is emerging as one of the most dynamic and attractive markets from a global perspective and is now entering a very interesting phase attracting global sports betting powerhouses.”
“I am confident that together with Apcopay we will offer a top-class betting experience to Colombian players elevating the UX to the next level,” Reiderman added.
Daniel Buttigieg, Chief Commercial Officer at Apcopay, stated: “This is a fantastic time to expand in Latin America together with BtoBet as Tier 1 brands continue garnering their mark in the region. As this partnership continues to flourish, we look forward to embarking on additional successful projects and are excited for what the future holds.”
Source: GMB
