888 has until now been a pure online player, whereas William Hill's shops have long been a feature of British streets.
888 CEO Itai Pazner played down speculation that the company might seek to offload the retail stores to maintain its online focus.
"Our plans are absolutely to keep the shops. The shops are run well, they are profitable, they went through a big transformation in the last couple of years," Pazner told Reuters on Thursday.
Caesars' £2.9 billion takeover of William Hill in April was part of a wider consolidation, which saw several U.S. companies snap up London-listed groups to gain expertise as the United States opens up to sports betting.
Caesars had signalled it did not want to hold on to other parts of the group.
"We have found an owner for the William Hill business outside the U.S. which shares the same objectives, approaches and longer-term ambitions of that business," Caesars CEO Tom Reeg said.
The deal is set to create a combined group with more than 12,000 employees, while it will aim for savings of about £100m a year as a result of the purchase.
Source: GMB / Reuters
