SÁB 4 DE MAYO DE 2024 - 03:21hs.
Former Marketing Director

Diego Tagliaferro assumes the position of Country Manager Brazil at Midnite

Midnite, a bookmaker based in London and operating in Brazil, has decided to put the command of its entire operation in the country for 2022 to Diego Tagliaferro. The executive had been serving as the company's Marketing Director and now becomes the local Country Manager. “I start 2022 with the certainty that it will be our year, with the team growing and reinforcing our official positioning as major players in the betting Market,” assures Tagliaferro.

Graduated in advertising and postgraduate in Marketing, Branding & Growth, Diego has extensive experience in multinational brands and agencies focused on content, experiences and innovation projects.

He worked at Honda Brasil and also at BBL, where he led a team of strategic planning and creation, focusing on the development of strategies and actions in games and eSports for brands, partners and customers. In May 2021, Tagliaferro joins Midnite's arrival in Brazil as Marketing Director and now assumes the role of Country Manager.

“2021 was a year of diverse uncertainties, mainly economic and humanitarian. Personally, it was a year of changes and accepting new challenges, with my coming to Midnite. I start 2022 with the certainty that it will be our year, with the team growing and reinforcing our official positioning as major players in the betting market. 2022 is going to be incredible alongside great professionals,” said Tagliaferro.

Based in London, Midnite is licensed by the UK Gambling Commission and backed by the Makers Fund, one of the best funds in the industry. Midnite is an eSports betting platform that uses modern technology and internal models created by other eSports fans.

Midnite offers players a safe way to get involved in betting on Dota 2, CS:GO, Call of Duty, as well as other eSports.

In the middle of last year, the brand launched in Brazil the cashmode, an innovative product that creates challenges for eSports players in their favorite games, which are rewarded with cash prizes that can be used in bets.

Source: GMB