More and more gaming sites are offering BBB bets
When we talk about betting in Brazil, we immediately think about football. That's because, of course, this is the most popular sport in the country, and the houses offer it as the flagship among the various sports betting markets.
However, the world of betting offers endless possibilities. There is no limit to the types of potentially “bettable” events. One of them, which has been attracting both betting sites and customers, is Big Brother Brasil.
Speak well or badly, without a shadow of a doubt the BBB has been a success in Brazil for 22 years, in many ways.
According to Portal Publicitario, Big Brother is today one of the biggest advertising events in our country. The space available for advertising in the program is quite expensive and crowded.
To give you an idea, the initial sponsorship quota for the program is approximately R$69.4 million. The most expensive quota can reach an astonishing R$96 million.
If the BBB attracts brands with such power, it's because (although many don't admit it), a large part of Brazil has its eyes on the program.
Knowing who will win, who will be eliminated, who will be the darling of the public, who will be canceled on social media are topics for which everyone is curious to give an opinion and make discoveries. It is in the midst of all this movement that the sights of bookmakers point, creating a variety of markets focused on the reality of Rede Globo.
How are the bets on Big Brother Brasil?
Sites have been increasingly inventive in offering different types of bets on the reality. At the beginning of the show, many houses offer the possibility of giving guesses about who will be the winner, which group will be the winner (Pipoca or Camarote), who will be the first leader, the first eliminated, among other issues.
Interestingly, the event has attracted new profiles of gamblers to the websites. Many of the customers who now risk their guesses on Big Brother, didn't even know bookmakers before.
This is a very positive phenomenon for the houses, which helps to demystify the gaming environment, by making it more evident that taking a guess at betting sites is something quite fun and that it can become commonplace, without offering risks.
The show created its own fantasy app, Big Game BBB
Showing that betting is really a success, as of this year Big Brother Brasil created an app for Android and Apple Store called Big Game Brasil. The idea of the game is to be a kind of guessing center, quite similar to another product of the Globo group, Cartola FC.
In Big Game Brasil it is possible to assemble a group with the favorite participants of the BBB 22 and score points according to the group's performance in the reality show.
The app is in Beta version and proposes to transform BBB dramas, tests, dynamics and eliminations into an immersive game between friends. Through guesses and competition for the position of first place in the ranking, fans of the program can have a lot of fun.
Certainly, the union between sports betting and Big Brother Brasil promises to bring many news to the market. Follow the Control+F5 Gaming blog and follow all the news from the gaming world.
Source: Blog da Control+F5
