LUN 29 DE ABRIL DE 2024 - 23:36hs.
On three parts of the uniform

After Inter de Limeira, B1.Bet agrees to sponsor CSA in Brazil

One day after announcing the entry into Brazilian football with a sponsorship deal with Inter de Limeira, betting site B1.Bet closed another contract, this time with CSA. The agreement was negotiated by the sports marketing agency Wolff Sports and will be valid until the end of the 2022 season, in which the Alagoas club will compete in the State Championship, the Copa do Brasil and the Série B of the Brazilian Championship. The brand will stamp three sections on the team's uniform: shirt front bar, sternum and front part of the shorts.

In addition to the three properties, B1.Bet will also be highlighted in the uniform used by the coaching and the club's staff.

“It is an honor for us to be together with the biggest club in the state of Alagoas and accompany CSA in a year of great championships. We strongly believe in the strength of the Northeastern fans to strengthen our brand,” declared Renan Cavalcanti, CEO of B1.Bet.
 

 

“It is always an honor to receive the trust of those who believe in the club. B1.Bet believed in CSA and I know that the ‘Azulina Nation’ will show its strength to achieve our goals together,” highlighted Ricardo Lima, business manager of the Alagoas team.

According to the betting site, the sponsorship will be focused on in-person brand activations and digital marketing actions on the CSA's social networks. B1.Bet will be able to use the label of “official sponsor” of the club and will still have the right to acquire shirts autographed by the athletes to carry out actions with the public that bets on the site, among other initiatives.

Source: Máquina do Esporte