Commenting on the deal, Red Bull team principal Christian Horner said: "After last year's season, I am delighted to start 2022 by announcing PokerStars as a new partner."
For Horner, “In our sport, we see constant evolution, not only applied to cars, but also to new technologies focused on reaching the global fan base, to provide new and interactive experiences for them to enjoy.”
“We are pleased to welcome PokerStars to the team as F1 enjoys a period of growth in new territories and we look forward to kicking off the 2022 season together,” said Horner.
With PokerStars serving as part of Flutter International's portfolio, its CEO Dan Taylor said: “Red Bull Racing is ideal for PokerStars because it's not just about what you offer fans and players, but the spirit and vision behind behind how you offer it.”
“Part of our vision for PokerStars is to create the most epic casino in the world, built around player experiences, giving our community moments they will never forget. Red Bull Racing's phenomenal success is built on its bold, innovative and passionate spirit, which has led to incredible success both on the track and in becoming one of the most popular sports brands in the world."
“We look forward to working with the team and sharing more developments as the 2022 season approaches. We wish the Red Bull Racing team all the best in its new year.”