MAR 5 DE JULIO DE 2022 - 03:00hs.
New exhibitor that steps down

Zitro cancels their participation at ICE London 2022

These are not easy times for the world's largest trade show of the gaming industry. ICE London 2022, which was moved from its traditional date of February to April, still does not receive good news. After the announcement that largest exhibitor Novomatic steps down, now Zitro has decided to cancel its participation as an exhibitor at this year's ICE London show. 'It has not been an easy decision to make, and we had been looking forward to our participation, but there are many reasons that have caused us to withdraw from the event,” the firm stated.

What seemed to be an encouraging move to bring the traditional date of February of ICE London 2022 to the spring time and thus away from the cold winter and the negative connotations for COVID infections with the new Omicron variant, does not seem to give the expected results. More and more companies announce that they will not be part of the event. In this case, it is international leading provider Zitro.

"It has not been an easy decision to make, and we had been looking forward to our participation, but there are many reasons that have caused us to withdraw from the event, being the main ones, the worldwide concern over the Omicron variant, the inconvenience of the new show dates clashing with Easter break, and the expected low attendance particularly of customers from other continents,” stated the company in an official press release.

Zitro strongly believes in ICE London as the key international tradeshow for the European market and is enthusiastic about participating in the next edition of ICE’23, as we have always done over the last years,” the company added.

We are looking forward to reunite in the right circumstances and to showcase our amazing products to casino operators from all over the world,” it concluded.

Source: GMB