SÁB 4 DE ABRIL DE 2026 - 02:22hs.
Newcastle, Leicester City, Aston Villa and Chelsea

Parimatch enters the 22/23 season with four Premier League partnerships

International betting brand Parimatch is adding one more team to its roster of Premier League partnerships: Newcastle United. The ‘Magpies’ joins Leicester City, Chelsea and Aston Villa. The contracts cover different areas of cooperation. While the partnerships with Aston Villa and Newcastle focus on media rights, the one with Leicester and Chelsea covers digital and offline rights, tickets and hospitality, as well as club products, exclusive access to team assets.

"Each partnership with the Premier League, one of the most popular football leagues in the world, extends Parimatch's expansion into the world of sports, gives strength and is a source of pride," said Evgen Belousov, Executive Vice President at Parimatch Tech.

"The brand is currently an official partner of a good number of Premier League teams and they all share the same values and ambitions to reach new heights. We are honored by the partnership and excited about all the activities that the Parimatch brand will implement with its partners during the next season," adds the executive.

“We are very excited to be working with Parimatch again this season, it is a very exciting time of change for the club. We are committed to engaging even more with our fans in a variety of competitions this season,” said Tom Glick, President of Chelsea FC's Business.

For Nicola Ibbetson, Chief Commercial Officer at Aston Villa, “it is fantastic that we have renewed our partnership with Parimatch for the 22/23 season. We highly value the support of our partners and are excited for what we can achieve this year.”

“Parimatch is one of the fastest growing online sports betting brands and we are delighted to welcome them as one of our business partners. We are increasing our portfolio of partners in new areas and markets and we are delighted to work with those who are passionate about the same values. We look forward to working with Parimatch throughout this season,” says Dale Aitchison, Commercial Manager for Newcastle.

“We at Leicester City are delighted to carry our partnership with Parimatch into the new season and look forward to working together to collaborate even further. This is a very exciting time for both parties and I am curious to see what we can achieve together in the future,” said Dan Barnett, Commercial Director of Leicester City FC.

Source: GMB