VIE 3 DE MAYO DE 2024 - 20:29hs.
For another two years

Sport renews deal with Betnacional, doubles value of master sponsorship

In a press conference, president Yuri Romão confirmed that Sport renewed for another two years its deal with Betnacional, the club's master sponsor throughout 2022. The new bond also provides for doubling the pay that the ‘Red-Black’ receives throughout the season. The bookmaker, that keeps growing within the Brazilian market, also sponsors Náutico and Santa Cruz.

Now, with the new two-year contract, the amount paid to Sport for the season has doubled. President Yuri Romão, however, did not detail the amount, but made a point of celebrating the renewal. The representative highlighted the credibility that the ‘Red-Black’ acquired during its management.

"We have already renewed the master contract. We doubled the money for a new two years period. That's the result of a lot of work. It is the fruit of credibility that the club is resuming. No one puts his brand on a jersey or anywhere if he doesn’t have the security that that location will design the company's brand. It is the result of the serious work of all management, especially marketing," said the representative.

Betnacional, by the way, is a master not only of Sport, but also sponsors Náutico and Santa Cruz. At the beginning of the year, even, an event marked the agreement of one of the largest companies in the country with the “Iron Trio of Pernambuco.”

The President of the club also highlighted the marketing work during the season. According to Yuri, the ‘Red-Black’, even in Serie B, almost quadrupled revenue compared to 2021, when it was in Serie A of the Brasileirão.

"Marketing put on a show this year. We almost quadrupled the value of revenue going to Series B. It is the result of a lot of commitment from marketing management, the whole team. A small team, but who is working daily in search of new partners, seeking to deliver more than promises to partners," he concluded.

Betnacional is in the sports betting business, one of the most profitable in the world and has as main differential in relation to other houses make financial transactions via PIX in the registered account, ensuring speed in transactions. In addition to attractive quotes, which provide a unique experience to users.

The site is part of the Betnacional Group, which owns the technology of the London-based NSX sports betting platform, which is impacting the national sector, surpassing the mark of four million customers. On the site, various sports are available, such as football, basketball (NBA) and tennis. There are several options for scheduled and live bets.

Source: N45 / GMB