The betting site Up Sports has just closed a contract to have the legendary football coach Joel Santana as a brand ambassador. The first action generated by the agreement closed with the support of Control+F5 is a participation in the single ‘A Firma tá forte’, produced by MC Estudante.
The song was made exclusively for Up Sports and is part of a powerful marketing effort being developed by the company, in production partnership with Live Sports.
UpSports plans a very promising year with several relevant partnerships in the sports and gaming market. The company is completing one year and has already surpassed the mark of 250 thousand customers, with relevance in all states of Brazil.
The arrival of Joel Santana is part of a series of news that UP Sports will bring to Brazilian bettors.
Joel Santana and Up Sports promise lots of fun
Joel Santana needs no introduction, but it is worth knowing more about what the coach has already accomplished for football.
At 73 years old, Joel Santana is a football icon in Brazil. The former coach won so many titles in Rio de Janeiro football that he was nicknamed the “King of Rio”. He dedicated almost 50 years of his life to the sport.
Up Sports offers sports betting with security and credibility
The Up Sports platform offers betting on football, basketball, tennis, volleyball, baseball, American football, MMA, boxing and many other sports.
Football is the main sport of the house, where it is possible to bet on the best championships in the world such as the UEFA Champions League, Campeonato Brasileiro, Libertadores, Premier League, Regional Championships and others.
With the support of Control+F5 Gaming, a company specialized in services aimed at game operators, Up Sports plans other new projects.
Source: GMB
