Rivalry, a bookmaker with a great presence in the eSports scene, has just signed a contract with another great name in League of Legends. After the sponsorship deal announced earlier this year with Baiano (another great eSports athlete), this time Rivalry announces Eidi "esA" Yanagimachi in their team.
The athlete, born in Japan and living in Brazil since he was 13, has established himself in eSports defending shirts from great League of Legends teams, such as Flamengo and Havan. Today, the influencer works for paiN.
With more than 200 thousand followers, the athlete joins the Rivalry team and will be one of the bookmakers' reinforcements to promote the brand, one of the fastest growing in the Brazilian eSports sports betting scenario.
By publicizing the agreement on its social networks, Rivalry made clear the importance of the athlete to its growth strategy in eSports: “Somehow, we always knew that our paths would cross. Enough kicks. It's time to make history,” challenged Rivalry.
Source: GMB
