DOM 5 DE MAYO DE 2024 - 12:35hs.
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Betsson announces sponsorship of Athletico Paranaense in Brazil’s southern region

Athletico Paranaense has just closed a partnership with Betsson, a world reference in online gaming and betting. The agreement runs until the end of 2023 and the debut of the brand's logo on the uniform will be in the match against Estudiantes, for CONMEBOL Libertadores this Thursday (4), in Curitiba. Betsson will have its brand stamped on the lower back of the team jersey and will be the first sponsor of the ‘Furacão’ (Hurricane) to also place its logo on the women's team shirt.

The partnership between Athletico and Betsson also provides bonuses for fans of the team within the betting platform.

We are delighted to have Betsson as a sponsor. A global company, a pioneer in Brazil, with expansion projects that coincide with Athletico's goals of becoming a reference in football. We are sure that we will do great projects together,” says Athletico's Commercial, Institutional Relations and Marketing Director, Mauro Holzmann.

Driven by innovation and sport, the synergy of this partnership is in line with what we seek for Betsson on Brazilian soil, which is to position betting games as regulated, serious and safe entertainment. And also increase the recognition of our brand in the southern region of Brazil,” says Andre Gelfi, Managing Partner of Betsson in Brazil.

To celebrate the partnership and the good chances of Athletico Paranaense's victory, Betsson is launching an exclusive promotion, the SUPERCOTA for new customers of 50.00 in the Furacão victory! It will be active until tomorrow (4) before the start of the game. To bet on this and other Championship matches, click here.

With more than 20 brands in its portfolio, including Betsafe.com, Betsson.com, NordicBet.com and CasinoEuro, the Swedish group Betsson Group is one of the biggest references in online gambling in the world, delivering entertainment and fun for more than five decades.

Operating in Brazil since 2019, Betsson is the first and only licensed operator in the Brazilian gaming and sports betting market, in partnership with the Jockey Club of Rio Grande do Sul. The brand is a sponsor of the Íbis Sport Club and the state championships Pernambucano Betsson 2022 and Gauchão 2022. For more information access its website or follow @betsson_brasil on Twitter and Instagram.

Club Athletico Paranaense stands out for its excellent structure and the quality of its work and management. It has one of the most modern stadiums in Latin America, the Joaquim Américo Stadium, Arena da Baixada, which hosted four 2014 World Cup games.

The stadium is the first in Latin America and the first in the Southern Hemisphere (built for football) to have retractable technology on its roof. In another unprecedented technology in Brazil, the stadium has a synthetic turf with FIFA Pro certification (the highest level of FIFA certification). The club also has the most modern Administrative and Technical Center in the country, the CAT Alfredo Gottardi, which includes the entire structure for the professional team, the training categories and the administrative staff.

On the pitch, the ‘Furacão’ has won important titles at state, national and international levels. Among them are the titles of the Brazilian First Division Championship, in 2001, CONMEBOL Sudamericana 2018, Levain CUP, the Copa do Brasil, in 2019, and CONMEBOL Sudamericana 2021.

The club was also runner-up in Brazil, in 2004, and vice-champion of Libertadores, in 2005. In the main tournament on the continent, it has eight participations (2000, 2002, 2005, 2014, 2017 and 2019, 2020 and 2022). In 2013, it played the final of the Copa do Brasil.

Source: GMB