"This new agreement is part of the strategy that we defined in our candidacy. We want to give financial independence to all sports. All revenue will be invested in preparing the Futsal and Beach Soccer national teams. We want to increasingly support the various football sports. This sponsorship came at an appropriate time," said Rodrigues.
The agreement with EstrelaBet will include the brand presence in the main space of the Futsal national team jersey, on the chest, both in games and in training. In addition, it also includes advertising signs, backdrops, relationship actions, social media, among other contributions.
In addition to CBF Futsal, the company will also have its brand printed on the sleeves of the Beach Soccer Teams' shirts, which will also compete in the FIFA World Cup, in search of the sixth, in 2023.
"We continue to make history. Estrelabet is the first sports betting brand to sponsor the CBF. One day we will look back and not believe all that has been accomplished. We keep shining. The sky is the limit for those who are Estrela. Welcome CBF," expressed João André Gerçossimo, CEO of EstrelaBet.
“We consider this partnership one of the greatest in the history of EstrelaBet. Futsal is one of the most popular sports in the world, but nobody has perfected it like Brazil. Being part of the CBF and stamping the shirt of a team that already had so many stars brings us an inexplicable pride. We have already placed a Star on the chest of the national team, and now we are going in search of another one!”, said the head of sponsorships at EstrelaBet, Rafael Zanette.
The partnership between EstrelaBET and CBF Futsal was carried out by the agency TFW Marketing Esportivo, which will be responsible for the production and realization of the events on the official calendar of the Brazilian Futsal national teams during the same period as the term of the contract.
Source: GMB
