MAR 17 DE FEBRERO DE 2026 - 02:48hs.
Ramiro Atucha, CEO

“Vibra’s partnership with Betsul is a success story and a key step in Brazil”

Unlike an isolated participation in a trade show, the Vibra Group innovated by presenting itself at SBC Summit Lisboa with Betsul, one of the most important iGaming operators in Brazil. The objective, according to CEO Ramiro Atucha in an interview with GMB, was to showcase a successful case. “We are focused on localization and it is an honor to be with them, one of the first clients who believed in Vibra Gaming and Vibra Solutions in Latin America.”


GMB – More than just an isolated presence at SBC Summit, you're showcasing your Gaming and Solutions offerings alongside Betsul, an important client. Why the decision to participate together?
Ramiro Atucha – We decided to present a client who is using our solution as a success case at each trade show. Everyone talks about platforms, number of games, how many services, and how many languages are available. But the reality is that, often, the operator is not comfortable with the platform they are using. We work hard and make a huge effort to ensure that operators using our platform are satisfied and happy. That's why we like to show this satisfaction as a success story.

Betsul is one of the first brands to trust Vibra, working with our platform and greatly helping to improve the product through their experience. We've been working with them for a long time, and the idea was to celebrate and share a stand with Betsul, presenting them as a product powered by our platform. It’s important to remember that our platform is GLI-certified, which allowed Betsul to obtain a national license in Brazil because our platform is compliant and meets the country’s regulations.

 



How do you see this moment in the Brazilian market now that the first step towards regulation will begin in January?
There is still a lot of uncertainty about how it will happen and how the market will respond. There have been so many changes in direction, such as moving the authorized operation date from January to October, as announced by the government. So, we need to adapt, trying to support and accommodate our clients by helping them with our platform to ensure they have a certified product.

We've already handled many tasks alongside them, and now they will need to adjust for the license and payments that need to be made. We aim to ensure that the technical and compliance aspects on the technical side are not an additional problem for them.

Vibra Group is more than just present in Brazil; you're certified and operating in several states. How are these ventures going?
They are going very well. We have our VLT terminals, which is our latest business unit, already operating in Paraíba and Maranhão. And we are participating in various tenders to expand our presence in Brazil. We are also considering placing our products in Mexico, Ecuador, and Argentina. Our goal is to strengthen our presence in Latin America with a product created in LatAm for operators in the region, so they receive all our attention to meet their needs.

You've always shown a strong focus on the Latin American market. How are you achieving this, and will this region always be the main market for Vibra?
Yes, the idea is for it to remain our main market, always meeting the needs of operators. We see that operators face priority issues with platforms that operate in many markets because Latin America is growing rapidly, it’s a major promise and a reality. But if you have a platform whose main market is the U.S. or Europe, it's more difficult for them to address specific local requirements and prioritize Latin America. We focus solely on Latin America, partnering with a key operator in each market, and once we become competitive, we start attracting new clients in those markets.

A current trend in the LatAm market is crash games, and you've just launched Sumo. What are your expectations regarding these strong sumo wrestlers in a crash game?
That's right. It's a very fun and humorous crash game, where we make a joke with the sumo wrestler who is fighting. It’s in the style of a scratch card mixed with a crash game, and it's very entertaining. We've just launched it with great expectations, and there are more games to come. We are working on a very creative game library.

 



And it’s not just a fun game. Does it promise impressive winnings?
Yes, because we always aim to offer the highest RTP (Return to Player) possible, around 95%, so that the player has the best possible chance to win, stays engaged for a long time, and continues having fun.

Is user experience fundamental in game development?
Exactly. It is very important. We have a team that tests all our games to ensure the user’s experience is the best it can be.

Source: Exclusive GMB