MIÉ 30 DE ABRIL DE 2025 - 07:23hs.
First 'Bet' adding a health professional

Betsul hires Brazilian psychologist Fernandinha Albuquerque as Responsible Gaming ambassador

Betsul is a pioneer in innovation in the betting sector and announces psychologist Fernandinha Albuquerque as its new ambassador. With experience in communication and entrepreneurship, the mental health specialist's main mission will be to promote Responsible Gaming – an action driven by the company that guarantees the well-being of players – and to work on creating content aimed at conscious practices within the universe of online games.

I am delighted to join the Betsul team! As a psychologist, I am very happy to work at a company that cares about responsible entertainment. Nowadays, it is important to have a professional who deals with this sensitive, necessary and, above all, current topic. I am here to join the incredible team at Bet from North to South!,”she says.

With over 20 years of experience, Fernandinha Albuquerque is recognized for her work on TV and social media, where she has over a million followers. Given her dedication to mental health, the psychologist has worked in several segments, being an important voice on topics such as motivation and well-being. Her daily messages about the importance of balance and responsibility are a trademark.

With the announcement of the professional, the commitment to Responsible Gaming remains at the center of Betsul's operations. As the first bookmaker to have a psychologist as an ambassador, the company reinforces its commitment to guiding players towards safe entertainment practices. Thus, the institution will develop content aimed at promoting healthy practices, providing guidance on topics such as setting time and money limits, accepting losses and the importance of seeking help when necessary.

"It is important to emphasize that betting is a form of responsible entertainment and the arrival of Fernandinha represents progress in this purpose. We know the value of a safe and controlled environment and we want Betsul to be a benchmark in quality and trust, offering our customers the support they need to feel comfortable and aware of their choices,” highlights Andréia Oliveira, the company’s COO.

Betsul believes in the importance of raising awareness among both new and experienced players. With the wisdom of the psychologist, the company intends to reach out to those who are entering the world of betting from the very first contact, promoting healthy practices and preventing risky behavior. “Our goal is to create a community of players who understand the benefits of Responsible Gaming and build safe relationships with our customers,” adds Mateus Rosa, Betsul’s marketing manager.

Betsul complies with legal requirements

Since the publication of the Ordinances in April, which defined the rules for granting the license, the companies have been structuring themselves to obtain authorization to operate the fixed-odds betting modality in private settings throughout Brazil. “We are fully prepared to operate, strictly complying with all legal requirements,” says the Director of Operations, Andreia Oliveira.

A reference in the betting market, Betsul was created in 2019, being the first bookmaker in Brazil to receive the RA1000 seal from Reclame Aqui. The company offers full support 24 hours a day to always guarantee the best experience for its players, in addition to maintaining initiatives that prioritize responsible gaming.

When registering on the website, for those over 18 years of age, the player has access to a wide range of national and international sports and competitions, casinos, live casinos, e-sports and instant bets.

Find out more at https://www.betsul.com. (SPA/MF. Authorization Process No. 029/2024.)

Source: GMB