MIÉ 4 DE DICIEMBRE DE 2024 - 11:36hs.
Brazilian spirit in the atmosphere

Sportingbet wears black and white for CONMEBOL Libertadores final in Buenos Aires

Sportingbet, official sponsor of CONMEBOL Libertadores 2024, is preparing for the final between Botafogo and Atlético Mineiro with a special campaign. The brand will adopt the black and white colors on all its communication platforms from November 27, creating an even stronger connection with fans. In addition, it will promote an exclusive Fan Zone in Buenos Aires, offering an immersive and exciting experience before the big game.


Sportingbet's social media profiles will feature posts, stories and even a special film with the final's colors, creating an even stronger connection with fans and showing all the excitement that only the biggest club tournament in the Americas can provide.

Being the official sponsor of the Libertadores is a unique opportunity to be present at the most epic moments in football,” says Dimitri Araujo, Head of Marketing at Sportingbet.

A final story between Botafogo and Atlético Mineiro deserves a worthy event, and transforming our teams into black and white is a way of paying homage to this great duel and reinforcing our commitment to fans of the most passionate sport in the world,” he concluded.

The visual design perfectly aligns with the competitive spirit of the Libertadores. Sportingbet seeks to create a unified and impactful visual identity that resonates with the passion of fans and intensifies the energy of this great event in the world of football.

In addition, there will be an exclusive Sportingbet Fan Zone (between November 27 and 29) located in Vicente López, on Paseo Costero, near the Amphitheater and Theater Presidente Arturo Umberto Illia. It will be in a strategic location in Buenos Aires, facilitating access for fans heading to the Monumental to watch the final match.

This event promises to be a great success, offering fans a complete and exciting experience, from the fun of the activities to the anticipation of the prizes.

Sportingbet is one of the leading sports betting platforms, offering a wide range of betting markets and competitive odds. With a commitment to innovation and entertainment, the bookmaker provides a unique betting experience for its users.

Source: GMB