GMB - How has Br4bet been operating and performing in the Brazilian market, and what are the future prospects?
Vítor Campos - Br4bet aims to collaborate with well-known brands in the market and achieve federal regulation in Brazil to continue operating and bring our culture, which is somewhat different from other betting houses. We want to always be close to our partners, offer 24-hour service to our players, and, most importantly, be recognized for doing things differently than what the market does today.
Is Br4bet already preparing to present the license application to the Ministry of Finance?
We are preparing for that. We are working in partnership with Octus, who are our lawyers and are helping us a lot. We want to be fully aligned with federal regulations.
How to grow in the Brazilian sports betting and iGaming market?
Today, to grow in the Brazilian sports betting and iGaming market, we rely heavily on affiliates, who are our partners, and influencers, who help a lot. Another important path is offline marketing, such as in football stadiums, street banners, and also being present at events like this one [Affiliates and Gambling Brazil 2024].
Are affiliates a major channel for offering Br4Bet products?
Affiliates represent 45% of our revenue. Today, with the work we do at BR4Bet, our affiliate partners themselves refer to other affiliates. This has turned into a chain, and sometimes we don't even need to look for new affiliates because we are recommended by current ones.
Does this mean you offer very attractive deals for affiliates?
Yes, we have very attractive offers, and we also help affiliates perform better with Br4bet and with our members area. Additionally, we have dedicated courses for all our affiliates.
What are the unique features of the site and the work you do at Br4bet?
Our biggest site differential is the ease for the user to enter, register, deposit, and even find their favorite game. They can favorite a game, which helps them a lot. Regarding affiliates, our unique offering is a dedicated account manager. The account manager is a traffic manager who helps our affiliates perform even better in the market.
So, the end user is satisfied, and the partners are also happy with the work being developed?
Exactly. We highly value having our customers satisfied and our partners well taken care of.
Source: Exclusive GMB
