Grupo Bandeirantes licensed the BandBet brand and hired financial advisory services from BTG Pactual, the largest investment bank in Latin America. It was the BTG team that brought together Band, one of the largest communications groups in Brazil, with Openbet, a global leader in technology, content and services for betting.
“The BandBet brand reflects all the credibility, values and reputation that Grupo Bandeirantes has had for over 80 years,” said Ricardo Bianco, member of the BandBet board.
In the United States alone, Openbet is responsible for over 60% of online betting. In addition to having a strong presence in the United Kingdom, Australia and Canada.
In addition to betting on over 30 sports, BandBet offers a complete online gaming experience, with over 400 live casinos.
“The Brazilian market really has a lot of potential, since people love sports here. The new legislation is transparent, serious and helps ensure the professionalism of the sector," said Jordan Levin, CEO of OpenBet.
BandBet was approved after complying with all the standards required by the market regulation made by the Ministry of Finance. In addition, Band programs continue to be partners with other regulated betting houses.
A center was set up in São Paulo to serve BandBet customers from all over the country, 24 hours a day. Bettors can contact the team to ask questions and seek assistance when they have difficulties when carrying out an operation.
The company also has a department responsible for closely monitoring the behavior of each player. Those with a compulsive profile are quickly identified.
“When this happens, BandBet has internal tools and services that monitor such activities and use blocks and restrictions, as well as direct communication with the user to prevent this behavior that can become harmful to the bettor,” said Natalie Martins, legal director of BandBet.
“At BandBet, it’s like this: guaranteed fun on a platform with credibility and respect for sports,” says BandBet.
Source: GMB
