In January, the first month with the regulated market in force in the country, betting sites registered 1.7 billion visits. In February, the number fell slightly to 1.4 billion, but grew again strongly in March, when the volume reached 1.8 billion visits — the highest ever recorded in a single month in the historical series.
Market of ‘Bets’ grows 90% in accesses
During the second half of 2024, the volume of accesses to betting houses remained relatively stable, with 2.55 billion in the third quarter of the year and 2.66 billion in the fourth quarter.
The turning point came with the regulation of the sector in early 2025, which caused a real explosion in accesses. The measure seems to have increased the public's attraction, in addition to encouraging large operators to increase their investments in advertising, visibility and strategic partnerships.
With the regulation, the average number of accesses to the sector's websites jumped 90% compared to the previous quarter.
The 10 most accessed betting sites in Brazil's regulated market
Among the betting platforms most accessed by Brazilians, Betano stands out as the absolute leader in popularity.
In the first three months of 2025, the site accumulated 1.1 billion hits — 357 million in January, 332 million in February and 417 million in March. The number represents a monthly growth of almost 25% between February and March, demonstrating a constant pace of expansion.
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Founded in 2019, Aposta Legal is a platform dedicated to providing reliable and impartial information about sports betting and online casinos. The goal is to promote Responsible and recreational Gaming, offering quality content for bettors in Brazil and other countries.
Source: GMB
