During the three days of the event, the company brought entertainment and innovations, with notable appearances by national and international artists. The brand's mascot, 'Robô Cactus', stole the show with the samba school and put on a separate show bringing fun to the stand.
There were many attractions and they attracted big names from the world of sports, influencers and artists, such as sports commentator Craque Neto, MMA fighter Minotouro, singer Zezé de Camargo, Renato Cariani, Júlio Balestrin, MauMauZk, Acelino Popó Freita and the influencer named by Forbes Under 30, Professor Crypto.
Brazilian artist Sancler "Graffit" was invited by Cactus to print his art on a Porsche along with the activation of the LED tunnel entrance with the brand's exclusive smoke.
In addition, Cactus was recognized as Best Platform of the Year by the BiS Awards, an award that recognizes the company's prominence and importance in the sports betting industry. This is the second consecutive year that the company has received this recognition, demonstrating each year its authority and leadership in the Brazilian market.
In 2024, Cactus Gaming received the award for Best White Label at the SIGMA Awards and Best Platform at the BiS Awards.
“This award only reinforces Cactus’ leadership in the iGaming market. It was another extremely rewarding year, reflecting the tireless work of our team, the performance of our operators and the strategic partnerships we have developed. We have invested heavily in technology and innovation and we still have many new developments to come,” says Tiago Silva, Chief Business Officer at Cactus Gaming.
BiS SiGMA 2025 is taking place for the first time since regulation in Brazil. The move was important to bring more security to players, including measures to prevent gambling addiction and guarantee the privacy of player data. Bookmakers must follow strict cybersecurity standards and platforms have an essential role in helping in this process.
In Tiago’s opinion, the event showed a maturation of the market after regulation, creating an environment for strategic discussion and advances in the sector. "We are honored to be part of this evolution, and together with our partners, we have built solutions that meet the needs of the new market and that affect the growth of operators. This was reflected not only in the awards that Cactus received at the event, but also in the operations that ran with us that were awarded."
Cactus Gaming is a Brazilian company certified by Gaming Laboratories International (GLI). GLI is an organization that conducts a rigorous certification process, which guarantees the reliability and security of the company for its consumers.
The platform has advanced technological solutions that guarantee security and trust for both operators and end users. With its innovative platform, which is already aligned with the best practices in the market.
Source: GMB
