VIE 5 DE DICIEMBRE DE 2025 - 11:03hs.
Public hearing at 9:30 a.m.

Senate Sports Committee debates today the prohibition to ‘Bets’ to advertise in Brazil

The Senate Sports Committee is holding a public hearing today (23) at 9:30 am to debate the bill (PL 2,985/2023) that prohibits the advertising of fixed-odds betting services (bets) and the proposal (PL 3,405/2023) that prevents athletes and celebrities from advertising these platforms.

 

The hearing meets requests from senators Carlos Portinho (PL-RJ) and Jorge Kajuru (PSB-GO).

The author of Bill 2,985/2023 is senator Styvenson Valentim (PSDB-RN). In his justification, he argues that, given the economic power accumulated by betting companies, the Legislature must act to establish limits on the activity. Portinho is the rapporteur for this text.

Bill 3,405/2023 was authored by Senator Eduardo Girão (Novo-CE) and has a similar purpose. The rapporteur is Senator Sérgio Petecão (PSD-AC).

The bill advocates banning commercials made by sports teams, players, presenters or commentators of any sport. The ban would also apply to celebrities and digital influencers in general.

It also prohibits advertising made by celebrities, digital influencers or any person, as will be defined in the regulation, who may influence the behavior of a significant number of people.

The list of guests invited to the public hearing includes experts, lawyers and representatives of civil society and companies.

The list includes, among others:

-Juliana Nakata Albuquerque
Executive Vice-President of the National Council for Advertising Self-Regulation – CONAR
Confirmed attendance

-Maria Góes de Mello
Coordinator of the Children and Consumption Program at the Alana Institute
-Confirmed attendance

Heloísa Diniz
Public Relations Officer at the Betting and Fantasy Sports Association – ABFS
Confirmed attendance

-Flávio Ferreira de Lara Resende
President of the Brazilian Association of Radio and Television Broadcasters – ABERT
Confirmed attendance

-Eduardo de Godoy Pereira
Vice-President of the Advertising Market Self-Regulation Forum – Cenp
Confirmed attendance

-Hermano Tavares
Psychiatrist and professor at the University of São Paulo
Confirmed video conference

-Felipe Tavares
Economist at the National Confederation of Commerce of Goods, Services and Tourism – CNC
Confirmed absence

-Luiz Felipe Guimarães Santoro
Legal Advisor to the Brazilian Football Confederation – CBF
Confirmed attendance

-Fernando Vieira
Executive President of the Brazilian Institute of Responsible Gaming – IBJR
Confirmed attendance

-Fernando Gallo Fernandes
Director of Public Policy at Betano
Confirmed attendance

-Renato Meireles
Representative of the Locomotiva Institute
Awaiting confirmation

-Álvaro Guilherme de Oliveira Chaves
Lawyer and Master in Law from UnB
Confirmed attendance

-André Carvalho Sica
Lawyer specializing in Sports Law
Confirmed attendance

Interested parties can interact with the event at this link https://www12.senado.leg.br/ecidadania/visualizacaoaudiencia?id=33361

Source: GMB