In addition to displaying its brand on the main space of the jersey, the company will also feature on training uniforms, stadium properties (such as the big screen and pitch side advertising boards), and on Avaí's social media platforms. Marketing activations will also be carried out throughout the year.
In addition to the men's football team, the agreement may extend to other sports modalities, which will be defined by the parties in the coming days.
"I am proud to sign this agreement, which will be extremely beneficial for the club, as well as demonstrate the strength of the Avaí brand and what we can offer our commercial partners. We have big goals this year and will continue to seek further support to strengthen the institution in all areas," said Júlio César Heerdt, president of Avaí.
"It is a great pleasure for 1PRA1.BET.BR to announce our partnership with Avaí. Having the opportunity to walk alongside such a traditional and beloved club is a source of pride for all of us. We strongly believe in the power of this union: the number 1 in Santa Catarina football now joins the number 1 entertainment platform. We are very excited about this step and confident that we will achieve great things together!" celebrated Tiago Grecco, Marketing Director at 1PRA1.BET.BR.
"We have always worked to bring more opportunities and valuable resources to Avaí, which will be invested in the club. This agreement represents yet another effort made by everyone here to strengthen the Lion (Leão) in pursuit of even greater goals," added Rodrigo Florenzano, Avaí's Business Director.
"We are grateful to the 1PRA1.BET.BR management for their trust, and I am sure we will build a great relationship that will bring benefits to both the company and the team," Florenzano concluded.
Source: GMB