With new regulations coming into effect in 2025, the rules in the Brazilian iGaming market have changed, as all the companies need to have a licence to operate. For Bazk, understanding this new landscape is essential to maintain effective campaigns while avoiding unnecessary risks.
The company states that the big challenge now is aligning advertising, influencer marketing, and customer engagement strategies with CONAR guidelines, social media platform policies, and Brazilian legislation. Brands must rethink their marketing approaches to ensure compliance, avoid penalties, and grow sustainably.
Bazk closely monitored these changes and now it has compiled a special guide with the essential insights companies need to navigate this new regulatory environment.
This comprehensive guide provides exclusive insights into best practices, restrictions, and strategies for shaping campaigns safely and effectively.
This exclusive content includes:
- How to adjust your messaging without compromising results
- Which practices are now deemed non-compliant?
- How can influencer marketing remain effective while adhering to the rules?
Download the material here
Additionally, those interested in discussing how to structure a marketing strategy without risks, can book a meeting here and talk to the company’s experts.
Safepag and INOVAPAY are now Bazk, a transformation that symbolizes its growth and expansion into new market areas. The company has started exploring even more diversified business ventures while maintaining its presence in the Brazilian market and providing services to merchants worldwide.
Bazk provides an ideal payment gateway for global companies looking to scale their results in Brazil. It is a strategic partner to ensure compliance with the country's regulatory system, offering fast, transparent, and secure experience to access customers in constantly expanding markets. Through a single integration, global merchants can directly offer on their websites the payment methods preferred by Brazilians, such as Pix.
Source: GMB