"More than just complying with a legal requirement, our purpose is to turn identity verification into a competitive advantage for sports betting operators. By ensuring security, agility, and a seamless journey, we directly contribute to increased trust from bettors and, consequently, higher conversion rates," says Fernanda Beato, Executive Sales Director at Unico.
According to the executive, this is why the country’s largest operators choose Unico's technology — and why 14 operators switched from their previous KYC (Know Your Customer) providers to the company in just three months.
In the panel “Security and Growth: How EstrelaBet Optimizes UX with KYC,” taking place tomorrow (May 14), executives from Unico and their client will share insights and engage in discussions, showing how facial biometrics and document reuse are redefining user experience and directly contributing to increased conversion — all within an onboarding process that takes just 3 seconds.
Participating in the discussion are Fernanda Beato; Diego Poblete, Head of Product at Unico; and Fellipe Fraga, Business Director at EstrelaBet. Together, they will demonstrate how innovation, compliance, and agility go hand-in-hand in building a safer and more efficient betting environment.
"Our presence at the SBC Summit Americas reinforces our role as a strategic partner for operators throughout the entire identity verification journey. We aim to help the sector grow securely — but also with performance — supporting the sustainability and competitiveness of the fixed-odds betting market," Fernanda concludes.
Event info:
Unico is the world's largest identity verification network and a pillar of trust in the digital society. With solutions based on facial biometrics, artificial intelligence, and reinforced security layers, the company verifies with 100% certainty who is carrying out a transaction and the identity-related risks involved. This way, it combats fraud, protects data, and fosters trust between individuals and companies. Global investment giants such as SoftBank, General Atlantic, and Goldman Sachs trust and invest in Unico.
Source: GMB