During the debate and throughout the event, participants will discuss strategic topics that shape the present and future of the sports betting market in Latin America. The panels, which will feature the EstrelaBet spokesperson, will have a special focus on the reality of the segment in Brazil.
“We are celebrating six years of operation at a time when the sports betting market in Brazil is reaching a new level. EstrelaBet has been present since the first movements of this sector in the country, actively contributing to its consolidation,” says Fellipe Fraga.
“Participating in the SBC Summit Americas is more than an international showcase — it is recognition of the role that Brazil and EstrelaBet have been playing globally. It is an opportunity to show how we are at the forefront of regulation, technological innovation, user experience and responsibility in the sector,” he highlights.
The panel “LatAm Leaders - Beyond Brazil: balancing growth across Latam's other markets” will focus on the challenge that operators face in balancing the allocation of resources in Latin America without neglecting other countries, given that Brazil is leading this expansion.
The panel “Security and Growth: How EstrelaBet is Improving UX with KYC” will explore how EstrelaBet is improving the user experience through KYC (Know Your Customer) technology, using facial recognition and document reuse for an agile user onboarding process.
EstrelaBet is one of the largest Brazilian gamingtechs and operates with a definitive license in the national iGaming market. Voted the best Brazilian betting operator, it won awards such as "Best Sports Betting Operator in Brazil" and "Rising Star of the Year" by the SBC Awards Latinoamérica 2022, in addition to having been awarded twice in a row at the SiGMA Americas Awards in 2023 and 2024. In 2025, the company also received the BiS Awards in the categories "Best Action to Combat Gambling Disorder" and "Best Customer Service".
With offices in Belo Horizonte and São Paulo, EstrelaBet is recognized for its innovation, commitment to Responsible Gaming, legal advertising and support for sports and entertainment.
In partnership with FUMEC University, it develops pioneering initiatives to prevent pathological gambling, using cutting-edge technology to offer a safe experience and psychological support to users.
Working towards gaming integrity is also a priority for the company, which combines rigorous internal processes and strategic partnerships, such as Genius Sports and the International Betting Integrity Association (IBIA).
In 2023, EstrelaBet made history by becoming the first Brazilian bookmaker to officially sponsor a FIFA event: the Women's World Cup™. This achievement consolidated its presence on the international scene and demonstrated its dedication to the development of various sports.
In Brazil, the company expands its operations by supporting major initiatives, sports broadcasts, cultural activities and media projects that strengthen the bond with the public and boost entertainment.
For more information: www.estrelabet.bet.br
Source: GMB
