The stage was broadcast live on the Brazilian Footvolley League channel, which reached more than 590 thousand views, in addition to a great repercussion on the social networks of the institution and the athletes involved.
For Iuri Dutra, Managing Partner of LuckBet, this sponsorship is an important step in the brand's expansion strategy in different sports.
“We believe in the power of sports as a way to connect with people. LuckBet has already been present in soccer, motorsports and also in UFC.”
“Now, with footvolley, we are further strengthening our presence in the sports that are part of the lives and passions of Brazilians,” says the executive.
As the master sponsor, LuckBet had a strong presence in several points of contact with the public. The sports betting platform featured its brand prominently on the athletes’ shirts, on advertising boards on the courts, in inserts during broadcasts and in all digital content produced about the event.
During the broadcast of the games, the company also aired commercials starring actor Caio Castro, ambassador of the sports betting and online gaming brand.
Source: GMB