What are your overall impressions of the recent BiS SiGMA Americas?
This year's BiS SiGMA Americas had a different pace – slower, but in a positive way. It was easier to get around, meet people and have really productive conversations. I noticed a strong presence of the Brazilian public, which was great for making new connections and better understanding this market. The 1spin4win team also had productive conversations with clients and has already scheduled some promising follow-ups.
What really made BiS SiGMA stand out, however, was the atmosphere. It had a real Latin American flavor: music, energy, people who were genuinely happy to be there. It didn’t feel like a traditional business event. This mix of work and culture made it all the more memorable. BiS SiGMA is clearly building a unique space in the region, and in my opinion, it’s working very well.
What themes or trends stood out the most in the conversations about the iGaming market in Brazil?
One of the main themes in the conversations about the iGaming market in Brazil was the evolution of the regulatory landscape. Certification processes are still being defined, which creates uncertainty for operators. This is even more complex when we look at other Latin American countries, such as Chile, where a 20% tax on profits is planned, and Peru, which has already implemented a tax for operators, which is set to increase from 0.3% to 1% in July 2025. Latin America is full of risks and pressures, but something new is starting to take shape.
In Brazil, strict advertising rules have been introduced with a focus on protecting consumers, especially the most vulnerable. These regulations limit promotions and prohibit influencer campaigns. In addition, operators must offer services adapted to Brazilian Portuguese and guarantee 24/7 local support, reinforcing the importance of cultural sensitivity.
Another key point is mobile gaming, driven by the high penetration of smartphones in Brazil. With the increase in demand for mobile devices, operators must ensure that their platforms are optimized for mobile use, as this is no longer a luxury but has become a basic requirement to engage Brazilian players.
Did any of the conversations during BiS SiGMA Americas provide any unexpected insights into Brazilian players’ preferences?
Yes, some of the conversations at BiS SiGMA provided some interesting insights into what Brazilian players really like. One thing that stood out was the clear preference for classic 3×3 online slots — games that are simple, familiar in format and easy to play.
Another point that came up frequently was the attraction to animal themes and colorful, vibrant visuals. Players seem to connect with slots that have personality and a fun atmosphere.
In your opinion, are 1spin4win’s games aligned with what Brazilian players are looking for today?
From what we’ve seen, 1spin4win’s slots are a great fit for what Brazilian players are looking for right now. In general, Latin American players tend to prefer simple, easy-to-understand, mobile-friendly games — classic formats, well-balanced math, and features that really pay off. That’s exactly what 1spin4win offers.
In the first quarter of 2025, our three most played slots in Latin America, based on the number of bets, include Cash'n Fruits Hold and Win, Booming Fruits 243 and Hold The Gold. The latter uses our zero-line math model, and it's interesting to note how, despite its different format, the title managed to win over the Latin audience.
Without giving up on the classic fruit slots that never go out of style, 1spin4win is also expanding its portfolio with more themed titles. This includes animal-inspired games, such as Coins Sniffer Hold and Win, and tropical adventures such as Sun Treasure and Lucky Bro Hold and Win. We create slots with themes and mechanics that local players can relate to in order to generate better engagement.
During the event, did you find potential partners or collaboration opportunities that could boost growth?
Yes, we did. The 1spin4win team came back with several qualified leads and even started some negotiations. It was great to catch up with familiar faces and also meet new people who showed a real interest in collaborating. The conversations were authentic. People weren’t just hanging out, they actually wanted to talk business.
While 1spin4win is still in the process of certification, once it’s complete we’ll have solid contacts, strategic partners, and valuable information. We’ve already started following up, and there is definitely good potential for long-term partnerships.
Will the market strategy for Latin America change based on what you learned at BiS SiGMA, or did the event just confirm the current direction?
The event confirmed that we’re on the right track. We’re already well underway with the certification process in Brazil, and BiS SiGMA Americas only reinforced that certification is the way forward, especially in Latin America. Regulation is clearly gaining traction across the region, and we’re taking steps now to get ahead of the curve.
Additionally, we are focused on Latin America, and to ensure that 1spin4win is on the right track, we have brought in Jaime Carvajal, our Sales Manager, to lead our efforts in this market. The priority is to ensure that we are ready for change and always on top of everything.
Source: GMB
