The operation debuts with 'Bet do Milhão', scheduled to launch in the second half of 2025.
With the new associate, the institute further reinforces its position as one of the main representatives of the regulated betting market in the country, bringing together the largest betting companies in Brazil and the world.
“The arrival of TQJ reinforces our commitment to legalized platforms and the promotion of responsible gaming. We are very pleased to welcome the operator that brings to the market more than 65 years of expertise and credibility of the Silvio Santos Group in the entertainment sector,” says Fernando Vieira, CEO of IBJR.
Now totaling 14 regulated betting operators among its associates, in addition to other members, the institute expands its representation in the sector and its ongoing commitment to combat illegal operations in the country and ensure sports integrity in betting.
“Our commitment to being a reference in responsible gaming and in the satisfaction of our bettors aligns perfectly with the values ??of IBJR. We are excited to work with the institute in establishing a high standard for reliable and compliant betting operations in Brazil,” says Leonardo Sampaio, COO of TQJ.
IBJR
The Brazilian Institute of Responsible Gaming (IBJR) was founded in 2023 and brings together the main betting companies in Brazil and the world. Its mission is to build an integrated, sustainable and responsible online betting ecosystem, always defending a regulated market.
Its operations are based on two essential pillars: combating the illegal market and promoting responsible gaming. It believes that efficient regulation is essential to boost the sector, strengthen the economy and ensure security for both bettors and operators. Therefore, it actively works to combat illegal betting, which operates outside the law, harms the industry and puts society at risk.
For more information about IBJR, visit: www.ibjr.org.br
TQJ
Todos Querem Jogar (TQJ) is a company focused on the regulated sports betting and online gaming market in Brazil. It has the equity participation of Grupo Silvio Santos, adding to its expertise and credibility of over 65 years in media, retail, tourism and capitalization for Brazilians.
For more information about TQJ, visit: www.tqj.bet
Source: GMB
