Million-real prizes and draws every 4 minutes
Since the beginning of its operations, Keno Loteria has paid out over R$1 billion in prizes (US$183m) to players across all regions of the state. Its flagship product, Keno Minas, holds draws every four minutes, offering more than 285 daily chances for players.
The game format is based on choosing up to 10 numbers out of 80, featuring enhancements such as the “Golden Ball” option and multipliers of up to 20x, significantly increasing prize values — with a single bet potentially reaching up to R$3 million (US$550,000).
Statewide reach – online and offline
The operation has a broad structure that ensures accessibility to the population. There are over 2,500 physical terminals installed in approximately 280 municipalities throughout Minas Gerais, as well as the digital platform Lotominas.bet, an exclusive channel for online betting within the state's territory.
Using geolocation technology, the platform ensures that only residents or individuals physically present in Minas Gerais can place bets, guaranteeing that all funds raised stay within the state to support its economy and public services.
Social investment and regional development
Beyond awarding prizes, Keno Loteria makes a strong social impact. The company has already contributed over R$200 million (US$36.6m) to projects in healthcare, education, public safety, and culture in Minas Gerais.
In addition, more than R$150 million (US$27.5m) has been distributed in commissions to resellers, accredited agents, and local entrepreneurs, helping to stimulate job creation and income generation in hundreds of municipalities across the state.
Regulated, secure, and audited gaming
The entire operation of Keno Loteria is 100% legal and audited, with international security certifications, adherence to Responsible Gaming standards, and direct oversight by Loteria Mineira. Both physical and digital draws are conducted with full transparency and independent auditing.
Easy and convenient betting
Keno Loteria games are available:
*At over 2,500 physical retail locations across Minas Gerais;
*Or through the official online platform: www.lotominas.bet, available exclusively to those physically located in the state.
Source: GMB
